Accra, Nov. 15, GNA
- Kirusa, a global leader in communication solutions over data networks for
consumers and enterprises, says its Kirusa Konnect, a cloud-based
Communications Platform as a Service (CPaaS) is positioned to bolster customer
engagement for enterprises in Ghana and Nigeria.
The Kirusa Konnect, one of its key products, was developed to support businesses with the most appropriate communication tools and enable them to connect and reach more customers effectively.
A self-serve portal, it provides businesses with capabilities to engage with their customers over mobile channels through messaging, voice and rich media tools.
The platform enables instant, two-way and interactive communication. The omnichannel framework of Kirusa Konnect allows businesses to conceive, execute and monitor customized communication campaigns.
Businesses can mix and match from the following channels supported by Kirusa Konnect:
* IP Messaging and Chatbots: Enterprises can build chatbots to engage with customers over OTT apps and RCS
* SMS: Enterprises can deliver SMS messages to users, and users can send SMS messages and have two-way conversations with enterprises
* SnapCall: Users can flash a call to get information, express interest, vote or give feedback
* Interactive Voice Response (IVR): Users can navigate voice prompts and menus to get relevant information or leave feedback
* Outbound Calls: Schedule outbound calls to users, e.g. for appointment reminders, alerts and OTPs
* REST APIs: Use APIs to incorporate the communication channels within applications
Large, medium and small-scale enterprises including, financial institutions, telecom operators, hospitals, travel companies, educational institutions, e-commerce companies, retailers, religious organisations, NGOs, and government organisations in Ghana and Nigeria are using Kirusa Konnect to to engage with customers using chatbots over RCS and OTT messaging apps, to send OTPs, appointment and payment reminders, alerts, and important announcements, to receive feedback, educate users, provide access to content, do surveys, manage voting, and much more.
According to the Founder and CEO of Kirusa, Inderpal Singh Mumick, “The main objective of Kirusa Konnect is to make it easier for businesses to connect and interact with their existing customers and reach new customers, in efficient and highly cost-effective ways.”
The Country Manager for Kirusa in Ghana, Michael Grantson explains: “Our cloud architecture and integration with all the mobile operators in Ghana enables businesses to run instant, two-way, and omnichannel communication campaigns over voice, messaging and rich media bots.”
Kirusa continues to provide communication solutions over data networks across the African continent, serving the needs of thousands of brands, in partnership with over 50 mobile operators. It has more than 100 million monthly active users with over 3 billion monthly transactions.
Kirusa is at the forefront of leveraging data networks to transform messaging and voice.
Kirusa is reimagining messaging and voice in the data era. Embracing the paradigm shift in enterprise messaging, we are helping enterprises plan and implement IP messaging strategies that create exciting possibilities for customer engagement. Kirusa’s technology and connectivity to OTT messaging platforms and RCS providers and carriers, including Google, enables enterprises to build and deploy chatbots. Enterprises can use these chatbots to have conversations with their customers with rich media, natural language processing, and machine learning, over OTT messaging apps, and the built-in Android messages app using RCS.
Our solutions include Kirusa Konnect™, an omnichannel Communications Platform as a Service (CPaaS) for enterprises that helps bolster brand-customer engagement with chatbots, IP messaging, SMS and voice; InstaVoice®, a unique call completion solution that provides visual voicemail and missed calls, and helps mobile carriers monetize missed calls in their networks; InstaVoice ReachMe, a smartphone app using voice over data to provide inexpensive voice roaming and virtual numbers; and Kirusa Channels, a platform that allows fans to connect with their favorite celebrities. Thousands of enterprises and over a hundred million users benefit from our solutions. We have partnerships with over fifty mobile carriers. Kirusa’s solutions are built on its patented technology and highly reliable, scalable multimodal and cloud platforms, which manage over 3 billion transactions and over 100 million active users every month. Headquartered in New Jersey, and led by an experienced team of mobile technologists, Kirusa has offices in three continents. For more information, visit www.kirusa.com.